The account exec work with the customer and with GM’s other various business units including, of course, Chevrolet and GMC but also OnStar Business Solutions, GM Energy, and BrightDrop, GM’s electric delivery van subsidiary.īoth GM Energy – which could supply customers with energy storage and stationary hydrogen power units – and Brightdrop are other new business units GM has spawned in the past few years. Each large fleet customer will have an assigned GM Envolve account executive. GM Envolve – the name is a mash-up of “energy” and “evolve” – will work in a similar fashion with fleet customers. Last year, Ford announced the creation of Ford Pro which, along with Ford Model E for electric passenger vehicles and Ford Blue for combustion-powered passenger vehicles, would report its financial results as a distinct business unit.įord Pro doesn’t just sell trucks and vans to to fleet customers, but also offers things like software for fleet management and maintenance, charging systems for electric vehicles, and it even works with so-called “upfitters,” outside companies that customize trucks and vans for specific jobs. GM Envolve will work closely with large business and government fleet customers to tie them more closely to GM’s other businesses. With a new business unit introduced Wednesday, General Motors is taking direct aim at Ford Motor Co.’s lucrative fleet business.
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